Timeshares: The New Millennial Travel Trend
February 15th 2023 Posted by: SellMyTimeshareNow SMTN Category: Industry News, Travel

Timeshares Confirmed a Large Contributor to Millennial Travel

For years, the older generations have been driving the timeshare market, but recent studies have found that Millennials have made a large impact on the vacation ownership industry. According to ARDA’s 2022 US Shared Vacation Ownership Owners Report, Millennial travelers now make up more than half of timeshare owners at 57%, more than half of new sale purchases at 53%, and almost 2/3rds of the timeshare resale purchases. It appears timeshares have made Millennial travel dreams a reality.

Why Are Millennials Buying Timeshares?

As Millennials continue to start families and combine their work travel with vacations, a timeshare is a great way for loved ones to join in on their adventures to different parts of the world. In 2018, Millennials gravitated toward home-share websites but have since shifted toward traditional timeshare properties thanks to their many benefits like:

  • Home features like kitchens and multiple bedrooms
  • On-site amenities and proximity to top attractions
  • No cleaning required check-out policies
  • Flexibility to trade a Home Resort stay for other resorts
  • Exchange opportunities in sought-after destinations around the world
  • Security of quality vacations thanks to their Home Resort standards and brands
  • Guaranteed, affordable vacations each year
  • Additional membership/ownership benefits

Where are Millennials Shopping for Timeshares?

According to this study, interested Millennial timeshare buyers are seeking out ownership through the developer as well as the secondary market. There are pros and cons for both types of ownership, but it’s no surprise that so many turn to timeshare resales as an affordable alternative.

Thanks to technology, Millennials have quickly learned that they don’t necessarily need to pay full price in order to enjoy the benefits of vacation ownership. Many of these younger buyers are shopping on secondary timeshare marketplaces where they can place offers on for-sale-by-owner advertisements and negotiate directly with the current owner instead of sitting through long and intimidating timeshare presentations. These resales often include many, if not all of, the same benefits as those who purchase “new” timeshares and can save as much as 70% off the retail value.

Leading and reputable marketplaces like SellMyTimeshareNOW.com have a vast inventory of timeshare resales available, and even timeshare rentals for those who want to test-drive an ownership before committing to a purchase or are searching for a one-off vacation. Whether you’re a Millennial vacation seeker or a part of another generation of travelers, everyone can enjoy and take advantage of all the benefits a timeshare resale or rental found on SMTN has to offer!

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